The Transformative Impact of Digital Business Models in Higher Education: Thriving in the Post-Covid Era

Abstract

The pandemic accelerated the adoption of digital technologies as the world came to a standstill overnight. Educational institutions innovated and adapted to this new environment. A direct outcome of these challenges in a post-pandemic era is new set of opportunities fostering digital transition of academic institutions. This study explores the impact of digitization and desired integration with pedagogical logic in higher education. The objective is to explore the primary challenges that higher education institutions must overcome in the post-Covid-19 environment. The study explores several transformative strategies that universities should adopt to thrive in the “new normal” and beyond. Furthermore, the study examines the significance of technology and digital transformation as bridges for students to transition into employment in the digital economy.