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LIM, Chae Mi; MALHOTRA, D.K.; MALHOTRA, Rashmi. Navigating Challenges in the Fast-Food Sector: A Benchmarking Study Using Data Envelopment Analysis. Journal of Applied Business Research, [S. l.], v. 41, n. 2, 2025. DOI: 10.62477/jabr.v41i2.598. Disponível em: https://journals.klalliance.org/index.php/JABR/article/view/598. Acesso em: 30 aug. 2026.

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