Capturing The Concept Of Trust Right In Supply Chain Partner’s Relationship - A Conceptual Framework

Abstract

While there is unanimity in the large part of the supply chain management literature that, trust is an essential element for successful supply chain partner’s relationship, there is not a universal all encompassing definition or concept of trust. Therefore this paper has attempted to capture the concept of trust right in supply chain partner’s relationship through an integrated conceptual frame work from trust and risk perspectives to facilitate the supply chain members to understand the concept of trust and to address the issue of how to build trust.